| A destination
guide is a powerful marketing tool that
has three main functions:
Service
for your Guests: The destination
guide provides information for your guests
on the attractions and activities of your
area that you want to highlight. It’s
a popular feature with guests that will
encourage their repeat visits and referral
visits to your website.
Search
Engine Traffic: Content is an important
part of building placement for your website
in the search engines. We write original
content about attractions, activities, golf,
shopping, dining, transportation, events,
culture and more. Each page you add to your
guide is a new opportunity to be found in
the search engines.
Link
Strategy: A link strategy is when
you link to local business websites and
they link back to your website. Within the
destination guide, we build the framework
to create directories of business types.
Directory listings could include a paragraph
about the business, photo, contact info
and website link. Either we or you can build
the directory listings. Then either we or
you would request a quality link back to
your website.
|